Humes Brand Update
Humes announces a refreshed brand aligned with Holcim’s global strategy, reinforcing our commitment to sustainable, high-performance precast concrete solutions across Australia’s infrastructure sector.
After more than 100 years supporting Australia’s infrastructure, our precast and engineered concrete products business, Humes, is entering the next chapter of its evolution with a refreshed brand, as part of a phased alignment with Holcim.
The rebrand reflects Humes’ shared direction with Holcim’s global strategy and ambition to be the leading partner for sustainable construction. As customer expectations continue to evolve, with increasing focus on sustainability and performance, the alignment strengthens how Humes delivers lower-carbon, high-quality precast concrete solutions.
Customers will begin to see these changes through the new Humes website and across digital channels, with updates to marketing materials and site signage rolling out throughout the year.
The updated website has been designed to make it easier to navigate Humes’ extensive range, with clearer pathways to information on products, solutions and applications across different industries.
While the brand is evolving, what customers rely on from Humes remains unchanged - the same products, standards and people, underpinned by its commitment to safety, quality, reliability and service, and a continued focus on sustainability, high-performance precast solutions for the future.
